2002Start small with only 2 people
2005Aggressively build PR success in Beauty PR
2006Expanded to 10 staffs
Won P&G Agency of Record business (SK-II and Pantene)
2009Invited to join SERMO International Luxury PR Network
Extended agency affiliates across 16 countries
2010Represented over 200+ global luxury retail brands across beauty, fashion and lifestyle
2011Won “Insight and Strategy Award”, P&G Greater China Agency Award
Acquired total P&G Prestige PR business. Agency of Record for a total of six fashion-house fine fragrances brands
2012Set up individual ePR team “flareSocial+”
Service include blogger relations, content marketing, social media management, ePR strategy
2013-14Expanded to 18 staffs
Aggressive growth in ePR service portfolio
2015Won MARKies Award:
Silver in Best PR Idea
Silver in Best Use of Social
Finalist in Customer Acquisition